About Wogas | Procurement & Business Value Advisory

About Wogas

Wogas is a boutique procurement and business value advisory focused on strengthening the strategic role of procurement in management and governance.

The Wogas perspective views procurement as part of the organisation’s governance and value architecture, where decisions influence capital efficiency, risk exposure, innovation and long-term competitiveness. From this perspective, procurement is not only an operational function, but a management capability shaping business outcomes.

Wogas works with organizations seeking to integrate procurement into decision-making processes and position it as a driver of value creation. The advisory combines strategic analysis, governance design and executive experience from international industrial environments.

In addition to advisory work, Wogas develops and delivers executive education and professional programs in procurement and supply management.

The approach is informed by the ideas developed in the book Procurement as a Mirror of Management and the KTRIO value framework, which connects procurement decisions with capital, cost, risk, innovation and sustainability.

Founder – Helena Popović Petrušić

Procurement strategist and business value advisor
Author of Procurement as a Mirror of Management and creator of the KTRIO value framework

Helena Popović Petrušić is a procurement and business value strategist, advisor and author working at the intersection of procurement, governance and value creation.

She brings more than twenty years of executive leadership experience in internationally active industrial organizations, shaping governance, transformation and strategic decision-making.

Helena is the author of Nabava kao ogledalo upravljanja – odluke, kompromisi i odgovornost, where she introduces the KTRIO framework — a business value decision model connecting capital, cost, risk, innovation and sustainability, developed and tested through procurement but applicable across organizational decision-making.

Through her advisory work at Wogas, she supports organisations in integrating procurement into governance and positioning it as a strategic management capability.

She also designs and delivers executive education programs in procurement and supply management.

Helena is a PhD candidate and lecturer, with academic work spanning procurement, governance, entrepreneurship and innovation.

Her work focuses on helping organisations strengthen competitiveness through procurement-driven value creation.